"League of Legends" World Championship | RIOT
2016 Broadcast Package + Live Projection Experience
RIOT Games approached our Troika team to push the limits of the eSports experience with a tournament broadcast package and live experience for the League of Legends 2016 official world tournament. The first of its kind, our live projection display set a new benchmark in the fast-growing world of eSports.
We married sports broadcast frameworks with styles from the League of Legends game and fan art to create the robust graphics used for the entire tournament. The finals sold out at the Staples Center in hours. It featured our massive projection-mapped gameplay visualization across the entire court in the stadium. 60+ unique visualizations and design assets reacted in realtime to gameplay highlighting player status, key battles, strategic moments, and of course epic defeats with theatrics breaking the plane of the floor with breathtaking animations.
Top to bottom elements were created by our team including team and player matchups, brackets, replays, wipes, transitions, and the incredible projections for the championship match.
Digital Content NewFronts | DigitasLBi
DIGITASLBI NewFront 2010-2016
As a founding partner of DCNF, DigtasLBi launched the very first NewFront in 2008 and remain the only agency presenter of the event. The NewFronts create media opportunities in digital by bringing brands together with content creators, thought leaders, industry speakers and tons of content! The Digitas NewFront over the years has played host to some of the biggest names in media.
Joining the team in 2010, I was an integral member of the planning team and lead the creation of all produced content for and around the event including live programming, interviews, edited content, podcasts, broadcast packages, experiential content and live streaming.
